Flexible Solutions for Different Industries – Locally and Globally

Our video solutions are flexible, scalable and can be adapted to the different needs of brands, venues and sponsors. We differentiate between five main solutions.

iRewind PLUS

One-Site Brand Activations

Fixed Installations

To discuss individualized offers, speak to us.

iRewind PLUS

What it is

We create personalized videos for all participants at mass sporting events. Whether you are an event organizer looking to boost your visibility and a way to differentiate yourself from other races or a race sponsor trying to take your sponsorship digital; iRewind PLUS provides an opportunity to reach your target audience in a personal, emotional and sustainable way.

Benefits for Sponsors

Sponsoring in the 20ies will see a stronger focus on personalization and digitization. Putting a logo on a BIB number or setting up a booth on site won’t be enough for brands to stand out. Finisher videos offer a digital extension for sponsors to activate their engagements. Some advantages:

  • Brand the video with your logo and corporate messaging
  • Personalize product messages as part of the video, so every participant receives a truly unique brand experience.
  • Boost your brand’s reach/visibility through the social sharing of the videos
  • Collect valuable leads
  • Fully integrate the videos into your (digital) eco-system and marketing campaigns

Benefits for Organizers

Having worked with hundreds of event organizers we understand their struggles. Competition from other races is fierce, finding sponsors is difficult, demographics are changing. Offering personalized videos to participants or offering them as an innovative platform to sponsors can be the difference maker when it comes to securing the future of one’s race. Some advantages:

  • Boost your race’s visibility through the social sharing of the videos by your participants.
  • Give your race participants a valuable, digital souvenir.
  • Attract a younger, more digital audience with an innovative product.
  • Fully integrate the videos into your (digital) eco-system and marketing campaigns.
  • Offer your sponsors an attractive digital platform so they keep investing in your race.

Example

ASICS is the main sponsor of the Milan Marathon, a running event with more than 35’000 participants. To activate its sponsoring digitally, ASICS wanted to produce Premium Finisher Videos for all participants. From the video design to the integration of the videos into the ASICS eco-system and to the production and delivery of the videos, the entire project management was done by iRewind. For the customer this meant a smart allocation of internal resources, short decision-making processes and a smooth customer journey.

On-Site Brand Activations

What it is

Boost the visitor engagement at your event. Are you sponsoring a sporting event and would like to make more of your on-site presence? We believe in the power of video to both attract visitors to your booth as well as make them talk about it beyond the event. We have developed solutions with industry leaders and know what it takes to get an instant boost and measurable added value for your next marketing campaign.

Who it is for

  • Sponsors with presences in fan zones at large sporting events

Key Facts / Partner Benefits

  • Instant delivery of videos means instant engagement and instant access to micro-communities
  • Fan-engagement and lead collection tool
  • One-day or multi-day set-up
  • Effective tool to attract visitors to your booth
  • Make people talk about your campaign/brand beyond the event
  • Measurable success of your on-site activation

Example

At Montreux Jazz Festival, UBS wanted to engage the visitors by giving them an opportunity to hit the stage performing a song together with their friends at the UBS booth. The videos were delivered via SMS minutes after the performance took place, creating a digital souvenir with a positive brand message for UBS.

Fixed Installations

What it is

With more amusement, sports and entertainment parks emerging, we see a high demand for fixed installations that help these parks activate their offerings in a digital way. Once the iRewind system is installed and integrated into the partner’s environment, it can produce personalized videos of your guests’ journeys 24/7 providing them with a digital, shareable souvenir at a mere push of a button. Low maintenance, high frequency, strong reliability.

Who it is for

  • Ski resorts
  • Amusement parks
  • Pump tracks
  • Go-kart tracks

Key Facts / Partner Benefits

  • Every shared video is a promotional tool you don’t have to develop
  • Immediate availability of videos increases sharing behaviour
  • Additional revenue stream (by charging visitors or offering the platform to sponsors)
  • Once the initial set-up is done, it acts as a self-sufficient system with little maintenance
  • Differentiate yourself from your competition. Be an innovator.

Example

Telco giant Sunrise and the ski area of Laax were looking for ways to increase visibility for the first 5G antenna in Switzerland. With the help of iRewind, snowboarders and freeskiers were filmed riding the halfpipe and instantly received a highlight video of their run, powered by Sunrise’s 5G.

Companies Using iRewind